How To Run An Agency
It looks so easy. But why is it so hard to run a good agency, have fun ánd make a decent profit?
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Here’s some thoughts and hopefully valuable tips and trics from someone who is actually running a leading agency, having fun ánd making good profits along the way.

Marieke Hogeterp-Corba (38), co-owner and managing director of Club LVB, one of the leading agencies in the Netherlands. Volleybal. Family life. Skiing. Loving numbers ánd creativity. Typical left/right-brain-blending-can’t-choose-person. Loves talking about running agencies. Did that for years with starting entrepreneurs. So I decided to take the mentor role a bit further. Hope you enjoy my writing and advice. Open to feedback.

Whether you’re an advertising person, a contentmarketing specialist or an architect, maybe even an accountant, if you want to become an entrepreneur in your line of business, you will almost definitely end up running an agency.

Running an agency seems so simple. It’s one of the easiest companies to run, at first sight.

I mean, it’s not that you run a factory that produces paper or tin cans filled with peaches or that you run a huge outlet store of 10.000 square meters. Those are the kind of companies that need enormous investments to start.